Lufthansa launches B2B travel platform
Friday, November 16, 2018

Lufthansa Group has expanded on a partnership with Berlin-based start-up Yilu to launch an end-to-end travel and mobility platform.

Since August, Yilu’s platform has allowed Eurowings passengers to book Mytaxi rides directly through the airline’s own app.

Lufthansa says the integration “is only the first partnership” enabled by Yilu – which was founded by Lufthansa and its Innovation Hub. The group says the long-term goal of the company is to consolidate the travel and mobility services from a variety of partners such as hotels and other airlines into one platform.

The Yilu team is training the platform’s “intelligent recommendations logic” to display personalised and contextualised partner offers, according to Lufthansa. The aim is to create user flows that minimise development and maintenance time for partner companies wanting to integrate their services with the platform

Read on

http://hotelmarketing.com/index.php/content/article/lufthansa_launches_b2b_travel_platform

      
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